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A/B Testing

Priority: medium | Professional+

What it does and what it gives you

Test variants of titles or descriptions and measure which variant gets more clicks or better positions.

How to use it

  1. Go to A/B Testing.
  2. Choose a post and an element (title or description).
  3. Create variant A and variant B.
  4. Set the duration (e.g. 30 days).
  5. Start the test.
  6. After completion, review the winner and apply it.

Example

Variant A: "Best electric bikes of 2025". Variant B: "Electric bikes comparison 2025: top 5". After 30 days variant B has 15% more CTR.

Potential issues & solutions

  • Test takes too long: you need enough traffic for statistical significance; smaller sites need more time.
  • Results are not significant: extend the test or test on a post with more traffic.