Site Audit

Priority: high | Professional+

What it does and what it gives you

The Technical SEO Auditor scans your entire site and checks six pillars: crawlability, crawl budget, URL structure, sitemap health, robots.txt and server/CDN performance. You get a score per pillar and a list of concrete actions.

How to use it

  1. Go to Site Audit.
  2. Click Run Full Technical Audit.
  3. Wait for the scan to complete (this may take several minutes).
  4. Review the scores at the top: Crawlability, Performance, URL Structure and Sitemap Health.
  5. Scroll to the sections with warnings (orange) and errors (red).
  6. Click Fix if a button is available, or follow the advice under Recommendation.
  7. Address red items first.

Example

You run an audit and see the Sitemap Health score is 65. Under Sitemap Issues you see "Unreachable URL: https://yoursite.com/removed-page". You remove the URL from the sitemap or create a redirect.

Potential issues & solutions

  • Audit hangs: larger sites take longer. Keep the tab open or run the audit during quiet hours.
  • No access to robots.txt/sitemap: check if home_url() is set correctly and no plugin blocks access.
  • Crawl budget is negative: this happens when there are more "wasted" pages than total published pages. Fix duplicate content and thin content.